Michael Argesta

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In his new Slate article, “What Will Become of the Paper Book?” Michael Argesta predicts that while printed books will soon be a thing of the past for the masses, specialized, elaborately designed volumes will continue to be published for those with disposable income. An excerpt:

“Who will buy these new, well-made paper books? One likely result of the transition to e-books is that paper book culture will move further out of reach for those without disposable income. Debt-ridden college students, underemployed autodidacts, and the everyday mass of bargain-hunters will find better deals on the digital side of the divide. (Netflix for books, anyone?)

As paper books become more unusual, some will continue to buy them as collectors’ items, others for the superior sensory experience they afford. There’s reason to think this is happening already: Carl Jung’s Red Book, a facsimile edition featuring hand-painted text and illustrations, sold well in America in 2010 despite its $195 price tag. When readers believe that a book is special in itself, as an object, they can be persuaded to pay more.

Bookshelves will survive in the homes of serious digital-age readers, but their contents will be much more judiciously curated. The next generation of paper books will likely rival the art hanging beside them on the walls for beauty, expense, and ‘aura’—for better or for worse.”

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