“There Are Social Pressures And Brain Chemicals That Encourage Us To Stay Connected”

I disagree with many of Nick Carr’s concerns about the Internet, though I always find him a really smart and lively thinker. I don’t believe new media will necessarily make us a lot smarter–at least not in the short term–but I don’t think it’s turned us from a contemplative nation of readers of thick Russian novels into pinheads. I mean, when did that earlier nation even exist? When was it ever going to exist? An excerpt from “We Turn Ourselves Into Media Creations,” a new inteview by Lars Mensel in The European in which Carr makes some points about social networking:

Carr: There are social pressures and brain chemicals that encourage us to stay connected: It becomes very difficult to cut ourselves off from the flow of information. As technology becomes ever more deeply woven into our social processes and expectations, it becomes something more than just a matter of personal discipline. In their jobs, many people face the expectation to always monitor messages and emails coming from colleagues or clients. That pressure goes on even when they leave work and go home; they are still constantly checking information. Thanks to Facebook, social networking and other communication tools, there is now a situation where similar pressures are arising in our social lives: People you know are using online tools to plot their social lives and exchange information – it makes you feel compelled to also always be monitoring information. Obviously that doesn’t mean we don’t have free will or the choice to disconnect, we shouldn’t miss the fact that it is – like earlier technology such as the automobile – being woven so deeply into society that it is not just a matter of personal discipline to decide how to use it.

The European: A study has shown that using Facebook causes people to romanticize other peoples’ lives whilst seeing their own in a negative light: It is because people share predominately good news of flattering photos…

Carr: I saw a study that examined how people regard their Facebook friends and when somebody admired the exciting life of a friend, this friend often said exactly the same about them. It shows you how we turn ourselves and each other into media creations through social networks. As with celebrities and other media personalities, the reality can be very different from how we present ourselves online.” (Thanks Browser.)

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