The bottom fell out of the commercial-TV economic model, so the new sets aren’t just content to sell you soap but also want to eavesdrop to know precisely what brand you prefer and the exact moment you feel dirty. You will be scrubbed.
It’s sort of like how Google has its helpful algorithms scanning your Gmail for keywords to match to advertising. And not only are your media preferences recorded (anonymously, supposedly) by the new televisions, but even your conversations may be monitored. From Dennis Romero at LA Weekly:
Your television could be recording your most intimate moments.
Some people might actually be into that. This is L.A., after all.
But local state Assemblyman Mike Gatto says it just isn’t right. He and the Assembly Committee on Privacy and Consumer Protection have introduced a bill that would require “manufacturers to ensure their television’s voice-recognition feature cannot be enabled without the consumer’s knowledge or consent,” according to his office.
Last week the committee voted 11-0 in favor of the proposal. But is this really a problem, you ask? We asked Gatto the same question.
Not necessarily yet is the answer. But the lawmaker argues that we need to get ahead of this Big Brother initiative before it gets all up in our bedrooms.
“Nobody would doubt the bedroom is a place where we have a tradition of privacy,” he said. “You can imagine a future where they know your sex life.”
Samsung’s newest smart TVs take voice commands. Cool. But the sets’ privacy policy spelled out some Orwellian shenanigans:
Please be aware that if your spoken words include personal or other sensitive information, that information will be among the data captured and transmitted to a third party through your use of Voice Recognition.•