“Cocaine Use Was Rampant And Crafty Dealers Were Constantly On The Prowl For Inconspicuous Tools”

In a Priceonomics post, Zachary Crockett recalls the insidious repurposing of a seemingly innocuous tool, the McDonald’s plastic coffee spoon, which became, in the 1970s, a handheld device for coke dealers and users, as well as a pawn in the early years of the War on Drugs. The opening:

“In the 1970s, every McDonald’s coffee came with a special stirring spoon. It was a glorious, elegant utensil — long, thin handle, tiny scooper on the end, each pridefully topped with the golden arches. It was a spoon specially designed to stir steaming brews, a spoon with no bad intentions.

It was also a spoon that lived in a dangerous era for spoons. Cocaine use was rampant and crafty dealers were constantly on the prowl for inconspicuous tools with which to measure and ingest the white powder. In the thralls of an anti-drug initiative, the innocent spoon soon found itself at the center of controversy, prompting McDonald’s to  redesign it. In the years since, the irreproachable contraption has tirelessly haunted the fast food chain.

This is the story of how the ‘Mcspoon’ became the unlikely scapegoat of the War on Drugs.”

Tags: