For its 150th anniversary, Timex sponsored “The Future of Time,” a competition that imagined timepieces 150 years from now. One entry was a thumbnail watch. From the competition copy: “TX54 is a disposable timepiece that is worn on the user’s thumbnail. While its translucency makes it blend seamlessly with the hand, a selection of text color options and a glow feature that activates on command make it easy to read.”

••••••••••

Live Timex commercial for the waterproof version: