“Do-It-Yourselfers Were Looking For Ways To Make The New Electric Car…Even Better”

Engineering is never truly finished today as consumers continue to tinker with smart products to make them even smarter. From Bradley Berman’s smart piece in the New York Times:

“WITHIN weeks of when Nissan first began delivering the Leaf to buyers last December, do-it-yourselfers were looking for ways to make the new electric car — an engineering marvel from one of the world’s leading automakers — even better.

Among those who applied their 21st-century engineering skills to tinkering pursuits that date to the dawn of automobiles was Gary Giddings, 69, a retired engineer and a passionate supporter of electric vehicles.

‘At this point in my life, my goal is to spend whatever time I have trying to help E.V.’s become successful,’ Mr. Giddings said. He is using his Ph.D. in electrical engineering, earned at the University of California, Berkeley in the free-speech 1960s, to correct some of the Leaf’s shortcomings and to squeeze more performance out of it.”

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Excellent Nissan Leaf ad by TBWA:

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