Even in Kim Jong-un’s totalitarian state there are haves and have-nots who experience wildly different lifestyles. In the midst of the politically driven arrests and murders, military parades and nuclear threats, there exists a class of super rich kids familiar with squash courts, high-end shopping and fine dining. “Pyonghattan,” it’s called, this sphere of Western-ish consumerist living, which is, of course, just a drop in the bucket when compared to the irresponsible splurges of the Rodman-wrangling “Outstanding Leader.” Still weird, though.
PYONGYANG, North Korea — They like fast fashion from Zara and H&M. They work out to be seen as much as to exercise. They drink cappuccinos to show how cosmopolitan they are. Some have had their eyelids done to make them look more Western.
North Korea now has a 1 percent. And you’ll find them in“Pyonghattan,” the parallel universe inhabited by the rich kids of the Democratic People’s Republic.
“We’re supposed to dress conservatively in North Korea, so people like going to the gym so they can show off their bodies, show some skin,” said Lee Seo-hyeon, a 24-year-old who was, until 18 months ago, part of Pyongyang’s brat pack.
Women like to wear leggings and tight tops — Elle is the most popular brand among women, while men prefer Adidas and Nike — she said. When young people go to China, they travel armed with shopping lists from their friends for workout gear.
At a leisure complex next to the bowling alley in the middle of Pyongyang, they run on the treadmills, which show Disney cartoons on the monitors, or do yoga.•