“Uber Continues To Battle Itself With Questionable Comments And Tactics”

The Sharing Economy is still a very small portion of the GDP, but it will likely grow, whether or not Uber, one of its biggest current stars, exists or not. Credit Peter Thiel with saying early and loudly that the dominant rideshare company might Napster itself out of existence, so flagrant it is in flouting laws and even common sense. Travis Kalanick’s outfit might survive these early bumps, but they’re getting to be frequent and embarrassing. None of these dubious methods are new to Silicon Valley, of course, Microsoft itself having been just as aggressive in its heyday. Of course, that company was already a giant when its behavior came to light, and it was ultimately punished by the government for its actions. Uber is in a much more vulnerable position. From Scott Austin and Douglas MacMillan at WSJ:

“In his bid to upend the taxicab industry, Uber CEO Travis Kalanick has simultaneously declared war on taxi drivers, governments around the world and smaller rivals like Lyft.

But on its war path to a $30 billion valuation, Uber continues to battle itself with questionable comments and tactics that are in danger of harming the company’s reputation and becoming a liability.

The latest controversy came Monday night when Buzzfeed reported that an Uber executive suggested the company should invest $1 million in an opposition research team to dig up dirt on media critics’ personal lives and families. The comments from Emil Michael, Uber’s senior vice president of business, were made at a dinner in New York that included Kalanick, celebrities and some journalists.

Michael was directing his words in particular at PandoDaily editor Sarah Lacy, who he believes has written harsh words about Uber including accusing the company of ‘sexism and misogyny.’ As Buzzfeed reported:

At the dinner, Michael expressed outrage at Lacy’s column and said that women are far more likely to get assaulted by taxi drivers than Uber drivers. He said that he thought Lacy should be held ‘personally responsible’ for any woman who followed her lead in deleting Uber and was then sexually assaulted.

Then he returned to the opposition research plan. Uber’s dirt-diggers, Michael said, could expose Lacy. They could, in particular, prove a particular and very specific claim about her personal life.”

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