Featured Video: Sasson Jeans Commercial

Because ice hockey, blue jeans and great lyrics never go out of style, I’m posting this classic 1979 video of the disco age. Sasson was a ubiquitous name in that first burst of designer denim during the ’70s, before an ebb in the craze and poor management decisions led to bankruptcy and criminal charges. (In Hebrew, Sasson means “happiness.”)

The Rangers of the ’70s and ’80s never brought a Stanley Cup to the Garden, but they were big celebrities. Ron Duguay was sort of a proto-Bon Jovi on skates–a guy who got by on good looks and okay talent. Phil Esposito, who later became the team’s GM, was inducted into the Hockey Hall of Fame in 1984. And simply put, the man was an exquisite ice dancer.

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